STG was set up by John Bowden and Bowmark Capital in 2004 with the intention of consolidating the educational travel sector. Since then, STG has completed four acquisitions including; STS Travel in 2004, Equity Travel in 2005, Pavillion Tours in 2006 and Kuoni Schools and UK Connections in February 2007.
Associated investment

The School Travel Group
This specialist school tours provider grew rapidly through a successful buy-and-build strategy
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In the news
15 September 2025
Totalmobile named ‘PE-backed Business of the Year’
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28 August 2025
Bowmark-backed Pirum announces leadership evolution
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